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Increasing the awareness of the strategic importance of ITS, including its broad social and economic benefits, among the transportation industry, infrastructure owners, regulators, policy and decision makers and all Canadians |
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Facilitating training, education and professional development among all ITS stakeholders through workshops and conferences within Canada and around the world |
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Participating in the development of Canadian and international ITS standards |
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Presenting for consideration non-technical and institutional ITS issues (privacy, intellectual property, liability) |
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Advocating for the research, development, and deployment of ITS technologies across Canada |
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Strengthening the Canadian ITS industry at home and abroad through targeted events, missions, and congresses |
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Representing Canadian ITS capabilities internationally through agreements and partnerships with like organizations. |